Joybees
Joy Bees is a vibrant, playful lifestyle brand distributed by Sfida, offering seasonal apparel and accessories designed to delight customers and stand out in the market.
What we do
Brnd.X manages seasonal sell-ins across the same retail doors as Sfida, ensuring consistent brand presence. Our role includes structured account management, sales strategy, and ongoing in-market support to maximise seasonal impact.
1+
Years Partnership
50+
Retailers
Retail Footprint
170+ retailers are supported through disciplined seasonal sell-in cycles, leveraging existing Sfida channels for seamless distribution and long-term brand visibility.
”Consistency and shared retail channels are key. With Joy Bees, structured seasonal sell-ins and strong retail relationships drive brand growth across the year.
SarahBrand Manager, Brnd.X
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